Mimì à la mer focuses on creating highly crafted and exclusive collections, developed from inception to execution in Italy, with a mindful eye on product-exclusivity for those who choose to wear it, thus placing limited editions on the market. Attention is bestowed mainly on premium fabric and textiles with in-depth research on vintage-derived color palettes and customized graphics created solely for the brand. The designer draws inspiration for her patterns from old films and photographs, alongside art-inspired concepts which influence the choice of colors and themes consistently.